NEM Summit 2021

23/24 November 2021, 13:00 – 17:30 CET

(virtual event)

The 13th edition of the NEM Summit will be organized as virtual event on 23 and 24 November 2021, on both days afternoons between 13:00 – 17:30 CET. Please, reserve these dates to attend the event and take part in discussions on the latest development in European media, content, and creativity.

The NEM Summit is an international conference and exhibition, organized since 2008 by the NEM Initiative for all those interested in broad area of Media, Content, and Creativity. Over the years, the NEM Summit has grown to become an annual not-to-be-missed event, providing attendees with a key opportunity to meet and network with prominent stakeholders, access up-to-date information, discover latest technology and market trends, identify research and business opportunities, and find partners for upcoming EU-funded calls for projects.

To participate at the NEM Summit 2021, please, join through the following link: https://nemsummit2021.hiper.events/.

Agenda

23 November 2021, 13:00 – 17:30 CET

13:00 – 14:00 Opening session

Moderator: Halid Hrasnica, Eurescom

  • Welcome by NEM Chairman Morgan Bouchet, Orange
  • Key-note address “The Media Action Plan” by Martin Dawson, Deputy Head of EC Unit Audiovisual Industry and Media Support Programmes
  • Key-note address by Anne Bajart, Deputy Head of EC Unit G.2: Interactive technologies, Digital for Culture & Education
  • Key-note address “S+T+ARTS – art-driven design and experimentation”, by Ralph Dum, S+T+ARTS Programme at EC, Unit I.4 Media Convergence and Social Media

14:15 – 16:15 Future of media distribution

Chair: Pierre-Yves Danet, Orange

  • 5GMedia project (Ultra High Definition over Content Delivery Network, Remote Production, Immersive Media and Virtual Reality), Francesco Nucci, Engineering
  • 5G Victori project (CDN services in dense, static and mobile environments), Cristian Patachia, Orange
  • 5Gtango project (Immersive Media), Francesco D’Andria, ATOS
  • 5G-Picture project (Mega-Event in stadium): Daniel Camps Mur
  • 5Gcity project (Ultra-high-definition Video Distribution and Immersive Services, Video Acquisition and Production with Community media engagement in live events), Daniel Camps Mur, i2CAT
  • Presentation of the Smart Network Services Joint Undertaking
  • Presentation of the Joined NEM/NetworldEurope Working Group

16:30 – 17:30 Post Covid19 – challenges and solutions for cultural and creative industries in Europe

Chair: Malte Behrmann, bbw-hochschule, Berlin

  • General discussion with view of researcher (KEA) and two artists (La Fura & Musicalmente)
  • specific discussion on changes in working methods (Gema & Teamto)

Participants:

  • Arthur Le Gall, KEA
  • Paulo Lameiro, Musicalmente
  • Fran Fura, La Fura
  • Luis Agrellos, Gema
  • Jean-Baptiste Spieser, Teamto

 

24 November 2021, 13:00 – 17:30 CET

13:00 – 14:00 Media for vertical industry sectors

Chair: Pierre-Yves Danet, Orange

Future of media in Europe where we can invite people from the most relevant vertical sectors for Media&Content technologies (entertainment, CCI, Health, Education, Tourism, …) we can have one key note giving information about Media&Content technologies and a round table with these vertical representatives

The idea is to better understand how media technologies initially developed for CCI and Entertainment can be also used by other verticals. We know that a number of sectors are using Media technologies such as Education for remote teaching, Health for remote medicine, Tourism for remote visit, ….

  • Short introduction
  • Presentation of the NEM SRIA, Silvia Boi, Engineering
  • Key note: Education, Entertainment, CCI, Baruch Altman, LiveU
  • Open workshop with participants in order to collect use cases where Media could have an interest for vertical sectors. How media technologies could benefit to digitalization of verticals (entertainment, CCI, Health, Tourism, Education, Industry, …)

14:00 – 17:00 New Immersive Media Formats

Chairs: Thorsten Herfet (University of Saarland), José Manuel Menéndez (Universidad Politécnica de Madrid), Sergi Fernandez Langa (i2cat)

Media is getting immersive. Not only do the classical major components audio and video reach an unprecedented level of immersion, they will be complemented by media-components addressing other sensors (touch, taste, smell). The session on New Immersive Media Formats will introduce the current state-of-the-art and visions for New European Media. Media Formats will redefine the way we communicate, learn, entertain and even work. Extended Reality is taking momentum and big corporations are riding the wave towards more immersive and interactive applications and systems with the main objective of bringing reality and virtuality closer. Soon we will be able to interact with others while apart as if we were sharing the same environment and we will be able to watch, hear and potentially touch or smell content immersed as if we were on it and from any point of view, with unprecedented levels of realism.

Consequently, higher order visual, auditory and other sensory data needs to be captured, processed, transmitted and rendered. This session aims at giving an overview of the most relevant current work in Europe towards the next generation of media experiences.

Invited Talks:

  • Multi-sensory Media, George Ghinea (Mulsemedia Computing)
  • Immersive Audio with MPEG-H and MPEG-I, Jürgen Herre (Fraunhofer IIS Audiolabs, Erlangen)
  • Immersive Video Codecs, Valerie Allie (Interdigital)

15:15 – 15:30 Break

  • 3D Light Field Displays and Rendering, Tibor Balogh (Holografika)

Invited H2020 projects:

17:00 – 17:30 Closing addresses

Moderator: Silvia Boi, Engineering

  • Summit wrap-up
  • Brief NEM activity overview
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